Logo Design

MinaMedCom

Christopher Mina, MD, is a medical writer and owner of MinaMedCom. This is the logo I designed for his business, which has three main offerings: medical writing, video authoring and web site design.

Dr. Mina is known for his expertise in writing about a wide variety of medical subjects for various audiences. He requested a no-nonsense design that communicates confidence and reflects his excellent attention to detail.

Printed Materials Program Management, Graphic Design  &  Techincal Writing at Bio-Rad Laboratories

BioPlex 2200 System

My Role:

• Manage the printed materials program as the senior subject matter expert for product instruction documentation, packaging, and labeling for a global manufacturer of clinical diagnostic products
• Author, edit, clarify, and proofread technical documentation for related procedures.
• Manage engineering change requests
• Manage graphic arts files
• Analyze risk, feasibility, and the costs of material changes

My Role:

• Writing, editing, graphics, graphic layout, typesetting, print production
• Working with technitions and scientists that provide tech support directly to customers to refine the content and design

Each shelf, showcase and table that holds merchandise in a Nordstrom Store is designed, manufactured, placed and installed by a team of designers and construction professionals.

My Role:

• Prepared CAD design drawings and specifications
• Coordinated with consulting architecture and interiors team
• Traveled to construction sites for detailed field reviews
• Coordinated scope and approvals for production and field changes
• Provided reporting and budget tracking to senior managers
• Reviewed and approved manufacturers’ engineering drawings

Concept:

A Japanese wood block print by the artist Hiroshige of a landscape shows a stylized view of the natural world. The horizon line “deconstructs” using color and light with line and shape to move us from the natural world in the painting to a composition of colors, forms and shapes that can be translated into a functional and pleasing interior design. The transparent ovals provide unity and harmony by easing the distance between us and the natural world, with the hope of lifting our spirits along the way.

Other Design Inspiration:

Concept Development:

Back to the Top

Materials:

Schematic Design Drawing:

Upon exiting the elevator into a neutral hallway, the first impression is formed by a luminous desk and suspended light fixture of 3-Form Chroma EcoResin and a back wall of Brazilian granite. The materials and shapes reflect the landscape and circular, translucent elements in the collage. Edelman leather floor and wall tiles add softness and the 11’-0” high open plenum ceiling is painted to match.

Case Study—The Nazi Art Heist of WWII

Mobile and Web Site Design and Development

Background:

I made a web site about a compelling and true story from history. Now I want to re-think and improve the site as you will see in my sketches and initial wireframe below. My audience is adults who are casually interested in art and/or history or those who are generally curious to learn new things.

---

A painting for a life?

During WWII, the Nazi regime looted and plundered the art and cultural artifacts of Europe on an industrial scale. Art was used as a cultural weapon and as currency, sometimes buying freedom or life itself.

I asked these questions:

• What happened and how did it end?
• Why study this topic?
• How could this topic be brought to life?

---

Concept development and sketches:

First, I studied images, viewed documentaries and read about the people involved. I wanted to know who they were and what they did.

Next, I made sketches. Learning by comparing two things, people or events emerged as a unifying concept. Will drawing conclusions from the comparisons enable readers to see value in learning from history?

The heroine and the worst of thieves:

These sketches use the pair of 1) Rose Valland and 2) Hermann Goering. Valland was a scholar of art history and secretly recorded the name and owner of each work of art the Nazis stole from the Louvre. This daring act of defiance enabled many artworks to be traced and returned later, and Valland became one of the most decorated women in French history.

By contrast, Hermann Goering was among the worst of Hitler's menaces. He also stole and collected the most artwork. After the war, he was sentenced to death by hanging for his myriad crimes.

---

The concept of making this topic one of many on a searchable site called “Pair & Contrast” also emerged and I decided to consider it.

To me, these steps are essentially the same for all types of design (a.k.a “Design Thinking”), but design for a digital experience requires unique explorations. In this case, the search function became very important to the navigation.

---

Here is the wireframe. I quickly coded the html using the sketch above.

---

My work continues. Here are scenes from the next episode:

• How does the whole navigation work?
• How would it work to ask User's to draw their own conclusions?
• How is data sent to the pairs and search function?
• What does a clickable prototype look like?
• What are the actual pairs of information? How are they assembled?